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HOMECOMING™ FESTIVAL AT THE HARLEY-DAVIDSON MUSEUM

Stage at Harley-Davidson Museum
Stage at Harley-Davidson Museum
July 8, 2024

The H-D Museum campus is the marquee Homecoming festival venue, steeping visitors in the richness of Harley-Davidson heritage mixed with the excitement of H-D’s two-wheeled moto lifestyle today.

As the ONLY Harley-Davidson Museum in the world, make sure to secure your Museum tour ticket today!

WHEN IS THE HARLEY-DAVIDSON HOMECOMING™ FESTIVAL?

Join us for an epic 4-day festival July 25-28, 2024, as we celebrate an annual event full of MUSIC. MOTO. MKE. at the H-D Museum.

Stop by for tours, shopping, food and beverage, interactive exhibits, 2024 H-D® new product showroom, Willie G. Davidson exhibition, V-Twin Visionary custom bike showcase, Willie G. Davidson Ride-In Bike Show, Partner Activations by H-D® Insurance Services, Rockford Fosgate® Motorcycle Audio, Dunlop® Motorcycle Tires, Official Harley-Davidson Trucks, Twisted Tea® Hard Ice Tea, American Metal Whiskey, Wisconsin Lottery®, Eagle Rider Tours, STIHL TIMBERSPORTS® Showcase, Real Deal Workshops, JumpStart™, Visit Milwaukee Welcome Center, H-D® Factory Race Team Experience, a H.O.G.® Member Check-In, H-D® VISA, H-D® Membership & Loyalty, and free live music daily including these acts and more.

Check Out www.hdhomecoming.com for details and full schedule of events throughout the City of Milwaukee.

WHERE IS THE HARLEY-DAVIDSON MUSEUM?

The Harley-Davidson museum is located at:

400 W Canal St
Milwaukee, WI 53201

HOMECOMING™ FESTIVAL AT THE H-D MUSEUM WEEKEND EXPERIENCES

EXTENDED HOURS: The H-D Museum will be open 10AM-8PM on Thursday, Friday and Saturday (July 25, 26, 27) and 10AM-5PM on Sunday (July 28).

SPECIAL ADMISSION TICKETS: There are two General Admission ticket categories available for entry July 25-28, 2024. Purchase Adult or Child tickets HERE.

These tickets may be used once during the four-day celebration.

FREE ADMISSION FOR H.O.G.® MEMBERS AND MUSEUM ANNUAL PASSHOLDERS

Present a valid membership or pass AND a photo I.D. for same-day admission. No advance reservation is needed. Simply check in at the front desk of the Museum Lobby.

GUIDED TOURS

The “Homecoming Tour” is a 1-hour tour led by a museum staff member, sharing stories about the founding and the many milestones of the iconic Harley-Davidson Motor Company. The tour includes a visit to the motorcycle vault. This is a limited capacity experience, and reservations are required. Guided Tour Menu Link

H.O.G.® MEMBER CHECK-IN

Visit Rally Central at the Harley-Davidson Museum campus. Stop by the Harley Owners Group trailer to check in and receive an official Homecoming Rally H.O.G. pin.

Check-In Thursday-Saturday 8:00 am-8:00 pm & Sunday 8:00 am-5:00 pm.

WILLIE G. DAVIDSON – ARTIST. DESIGNER. AMERICAN ICON. EXHIBITION

Experience our tribute to a living legend, this exhibition celebrates former Harley-Davidson chief of styling Willie G. Davidson, whose artistry and vision shaped the modern soul of the Motor Company.

Held in The Garage at the H-D Museum Thursday-Saturday 10:00am-8:00pm & Sunday 10:00am-5:00pm.

V-TWIN VISIONARY CUSTOM MOTORCYCLE SHOWCASE & WILLIE G. DAVIDSON RIDE-IN BIKE SHOW

V-Twin Visionary shows off the best custom bikes across all platforms. PLUS, in celebration of the legendary Willie G. Davidson, H-D Museum & V-Twin Visionary host a RIDE IN Custom Bike Show on Saturday, July 27th from 11:00 am-5:00 pm with an Awards Ceremony hosted at 4 pm on the Rockford Fosgate® Stage.

HARLEY-DAVIDSON® FACTORY RACE TEAM EXPERIENCE

Dive into the heart of speed and precision at the Harley-Davidson Race Team Experience, a H-D Homecoming highlight offering an immersive glimpse into the world of high-performance racing. Join us for an unforgettable celebration of speed, precision, and the legendary Harley-Davidson racing heritage.

HARLEY-DAVIDSON® INSURANCE SERVICES ACTIVATION

@ H-D Museum
Friday, July 26: 10 am - 5 pm
Saturday, July 27: 10 am - 5 pm

For over 20 years, riders have trusted us to help protect them and their motorcycles.

Harley-Davidson Insurance Services provides special discounts for Harley-Davidson owners. We will also insure a variety of motorcycle brands.

We are the Official Motorcycle Insurance sponsor of the 2024 H-D Homecoming Festival event on July 25-28, 2024, at the H-D Museum & Veterans Park. To learn more and obtain a free quote, visit www.insurance.harley-davidson.com or call toll-free 800.909.8393.

Check out more H-D Museum events and event details at:
https://www.harley-davidson.com/us/en/museum/explore/events.html

Download the H-D App at:
https://www.harley-davidson.com/us/en/content/h-d-app.html

VISIT OTHER H-D® HOMECOMING™ FESTIVAL VENUES

Veterans Park

Head over to Veterans Park along Lake Michigan’s shore to see performances by Red Hot Chili Peppers, Jelly Roll, HARDY, The Offspring, Warren Zeiders, Cypress Hill, Priscilla Block, Destroy Boys, Otoboke Beaver, Hueston, Shaylen, and more…

This year offers even more food options, additional VIP-shaded areas to relax in, improved VIP stage viewing, and a whole new ticket option, GA+, in addition to GA & VIP options. Click below to check out all enhanced ticket options details.

This venue requires a ticket for entry: https://www.hdhomecoming.com/tickets

H-D® Headquarters / Davidson Park

NEW FOR 2024: Stop by Harley-Davidson’s Headquarters to take a Juneau Avenue Historical Tour. You’ll be guided through and around our current company headquarters, which was H-D's birthplace and once served as our original factory.

The first 1,000 tour attendees each day will receive an exclusive Juneau Ave Historical Tour coin. In addition, be among the first to experience the Harley-Davidson Foundation’s new outdoor community hub, Davidson Park. Come by and enjoy local food, music, and vintage motorcycle showcases by the AMCA Badger Heritage Chapter.

H-D® Powertrain Operations Facility

Take a factory tour and see where the heartbeat of our motorcycles are built. This year, we’ll be hosting a new paid self-guided manufacturing tour at the H-D Powertrain Operations facility.

Click the link below to book a tour today and secure your spot and a special keepsake.

During your visit, don’t forget to bring home some Harley-Davidson Powertrain Operations merchandise and take a ride on our Model Year 2024 motorcycles with Free Demos.

COMMUNITY RIDES

As the festival nears, explore a variety of guided and self-guided rides at the Harley-Davidson Homecoming Festival, showcasing the best of Wisconsin and the rich history of Harley-Davidson.

Stay informed about the latest rides and their routes by using the Harley-Davidson App.

VISIT A LOCAL DEALER

MILWAUKEE HARLEY-DAVIDSON
11310 W Silver Spring Rd
Milwaukee, WI 53225

SUBURBAN HARLEY-DAVIDSON
139 N Main St
Thiensville, WI 53092

WISCONSIN HARLEY-DAVIDSON
1280 Blue Ribbon Dr
Oconomowoc, WI 53066

HOUSE OF HARLEY-DAVIDSON
6221 W Layton Ave
Greenfield, WI 53220

WEST BEND HARLEY-DAVIDSON
2910 W Washington St
West Bend, WI 53095

UKE'S HARLEY-DAVIDSON
5995 120th Ave
Kenosha, WI 53144

RESOURCES
Technician working on a motorcycle

Harley-Davidson Service Consultants and Technicians are highly trained professionals. Here’s what you can expect when you take your bike to a dealer for maintenance or repair.

Juneau factory

Learn how Harley-Davidson’s Juneau Avenue factory came to life as production increased from just over 1,000 motorcycles in 1909 to manufacturing 27,000 in 1920.

Someone riding a motorcycle

“America the Beautiful” - there’s no better way to see that beauty than by riding the USA’s roads during a motorcycle event or rally. Get the full list here.

Men standing in front of building

It took one Harley and three Davidsons to create a motorcycle brand that revolutionized transportation and America. Discover the history of Harley-Davidson.